Nokia Golden Goal

Brand Communication during the World Cup without being an Official Sponsor

Nokia wanted to make the most of Summer 2010's unmissable event by providing surfers with a
promotional 'instant-win' game where you could win 50 cutting-edge smartphones and hundreds of second prizes.

The aim: shoot to score a goal and increase your chances of winning a prize by inviting your facebook friends. The game was developed for Wunderman Agency, which conceived the operation.